Creating a beautiful and functional WordPress website requires significant time and effort. It’s incredibly rewarding to finally share your work with the world. High traffic volumes can also help you achieve a variety of other goals. We’ll look at how to increase traffic and views to your WordPress blog in this article.
It’s shocking to realize that 252,000 websites are created every day, while many more go offline. Not every website, however, achieves success. There are many talented bloggers out there, but a glance at their analytics reveals very little traffic and almost no engagement.
Many bloggers aren’t interested in promoting their blogs. While good content is essential for a blog’s success, marketing and promotion are equally important for it to reach millions of people. In this guide, we’ll go over a few simple yet effective tips for increasing traffic.
Advantages of High Inbound Traffic
Having a lot of inbound traffic means that a lot of people all over the world are seeing your content. But why is it so important to have a lot of traffic and views? The obvious answer is that if no one reads what you write, there’s no point in writing at all. It is, however, not that straightforward. This traffic can be used for a variety of purposes, depending on your objectives.
If all you want to do is publish high-quality content that helps people in a specific niche, that’s fine. You can also translate this traffic by directing a portion of it to purchase your products or services. If you get a lot of traffic, you can also make money from your blog through ads and other affiliations. The Blog Starter has a good guide on monetizing your blog, which you should definitely look into.
1. Make Sure Search Engines Can Find You!
To begin, you must ensure that search engines can find and index your blog’s content. Simply navigate to your Privacy Settings and set it to public so that search engines such as Google, Yahoo, and Bing can crawl your website.
If your blog has a specific niche, you can also enable Google Search Console to help your site rank higher in search results.
2. Publish High-Quality Content on a Regular Basis to Increase Traffic and Views to Your WordPress Blog
One of the most effective ways to ensure that your content is seen on the internet is to publish high-quality content on a regular basis. People undervalue the significance of timely and consistent content updates. When you combine your content with well-chosen tags, you increase your organic reach.
Blogs that publish on a regular basis tend to grow their audience faster than blogs that publish on an irregular basis. Regularly blogging improves your SEO naturally.
3. Use Relevant Keywords
One way to ensure that your website is properly indexed by search engines is to use well-chosen keywords throughout. When planning your blogging your site, it’s critical to figure out which keywords you want it to rank for. This will assist you in incorporating those keywords into your site’s tagline, tags, page titles, footer, and so on.
However, make sure to use keywords sparingly. If you use too many keywords, search engines may perceive this as ‘keyword stuffing.’
The reason we place such a premium on search engines is that 51% of web traffic is generated by organic search results. As a result, ranking your site in search engines is the most effective way to drive traffic.
4. Use Social Media to Your Advantage to Increase Traffic and Views to Your WordPress Blog
According to studies, traffic from social media accounts for a small portion of overall traffic. It can, however, be a game changer. Facebook is the platform that drives the most traffic of any social media platform.
Even if you only get a small percentage of your traffic from social media, it is critical to establish a presence on platforms such as Facebook, Instagram, and Twitter. This community allows allows your site link to be shared and amplified across multiple channels, including SMS, emails, groups, and more. This amplification isn’t reflected in direct traffic from social media.
It also allows you to communicate with your target audience outside of your blog. This increases engagement rates and fosters a devoted following.
5. Use Both Internal and External Links
Using hyperlinks is an effective way to increase views and direct visitors to various sections of your website. Include links to other sections of your website in your content and pages. This assists visitors in navigating your site via internal links. This has two advantages. First, it lowers your bounce rate, and second, it encourages visitors to spend more time on your site.
You can improve boost engagement rates significantly by implementing a solid internal link strategy.
It’s also crucial to include external links to relevant resources and sources. This lets other bloggers know you’ve linked to their site. They may visit your blog and leave a comment, or even include a link to your blog on theirs. A partnership with other bloggers to direct traffic to each other’s sites can also be part of an external linking or backlinking strategy.
6. Take Advantage of Email Marketing
The possibilities with email marketing are limitless. Despite being perhaps the oldest digital marketing strategy, it continues to work wonders. It has so much potential that it necessitates a separate, dedicated article.
The first step is to create your own mailing list. A simple way is to include a form on your blog that asks visitors for their email addresses. You can combine it with a freebie, a download, or some kind of lead magnet to encourage them to share their email address.
Send welcome emails to new subscribers, regular newsletters, downloadable content, blog updates, and more to keep your mailing list engaged. By utilizing various plugins, all of these tasks can be automated.
Some web hosting companies also include email marketing tools that you can use to implement your strategy.
Wrapping Up How to Increase Traffic!
Many talented bloggers who are experts in their fields are poor marketers. They make no attempt to promote their blogs. Their sites receive far less traffic than they deserve. The notion that you need a strong marketing game to get decent traffic to your blogs needs to be dispelled.
Simple adjustments can have a significant impact on your inbound traffic. You must have a clear understanding of how you intend to use this traffic and for what purpose. This will keep you motivated to promote your blog in the early stages.