All That Matters, a key event for professionals in Asia’s music, sports, gaming, digital, marketing, Web3, and entertainment sectors, is back for its 18th year. It will be held from September 11th to 13th at the Hilton Singapore Orchard.
Source: All That Matters organisers. Event poster.
The event combines a daytime conference with a nightly music festival. It offers attendees, including representatives from major labels, sports organizations, distributors, and publishers, a chance to connect with global brands. They’ll discuss trending industry topics like AI, sustainability, new technologies, Web3, the growth of women’s sports, and the latest in the creator economy.
Programming highlights
All That Matters 2023 will feature six tracks: music, gaming, sports, digital, marketing, and Web3. Industry leaders will participate in over 60 keynote sessions, panel discussions, and the Learning Matters Academy. Here are some key sessions:
MUSIC | Hip Hop at 50 with Russell Simmons & Cordell Broadus
Wednesday, 13 September, 5:30 pm – 6 pm
Cordell Broadus, son of Snoop Dogg, will lead a discussion about the past, present, and future of Hip Hop. He’ll share insights from his career journey and discuss the evolution of the culture.
GAMING | Gaming and Esports Matters: Unveiling the Future of Interactive Entertainment
Tuesday, 12 September, 11:20 am – 12 pm
Experts in e-sports will examine emerging trends, innovations, and growth areas within the dynamic gaming world.
SPORTS | Spotlight on the FIFA Women’s World Cup
Monday, 11 September, 12 pm – 12:30 pm
Jane Fernandez, COO Australia of FIFA Women’s World Cup 2023, will discuss the intricacies of hosting one of the world’s largest sporting events.
DIGITAL | The Gateway FROM Asia: The Crucial Role of Asian Actors and Artists in Global Entertainment
Tuesday, 12 September, 5 pm – 5:30 pm
This session will feature Adele Lim, co-writer of Crazy Rich Asians, and Bing Chen, CEO of Gold House. They’ll discuss the significant influence of Asian actors and artists on the global entertainment industry.
From major Hollywood productions to internationally acclaimed musicians, the session highlights the importance of Asian talent in storytelling, promoting cultural diversity, and engaging global audiences. Gold House is a non-profit organization that supports individuals of Asian and Pacific Islander descent.
MARKETING | AI…Want it That Way?
Monday, 11 September, 2:30 pm – 3 pm
This session features Candina Weston, a former Microsoft CMO specializing in marketing, AI, and transformation. The session will explore the effects and opportunities generative AI offers in marketing, communications, sales, and customer experience.
WEB3 | Learnings From First-Mover Brands In Web3
Monday, 11 September, 2:30 pm – 3 pm
Attendees will learn from brands that are early adopters in the Web3 space. This session will explore their achievements, obstacles, and takeaways as they incorporate decentralized technologies, transforming their respective industries.
Jasper Donat, Co-Founder and CEO of Branded, the event organizer, said: “All That Matters is entering a new phase with an impressive lineup of speakers. We’re committed to our six conference tracks and to exploring the key elements of each industry. We can’t ignore the significant impact of AI, brand partnerships, the online creator economy, Web3, and other transformative forces shaping our industry at an unprecedented pace. Our aim is to connect, educate, inspire, and initiate important dialogues among industry leaders, empowering them to shape the future of their sectors and the wider world."
All That Matters will host more than 100 speakers from 90 companies, including:
· Jane Fernandez – COO Australia, FIFA Women’s World Cup 2023
· Adele Lim – Writer-Director, 100 Tigers Productions, best known for co-writing Crazy Rich Asians
· Yat Siu – Co-founder and Executive Chairman, Animoca Brands
· Gautam Anand – VP YouTube APAC, Google
· Alexis Crowell – VP, Intel Technology Asia
· Danny Tang – Co-Founder, CFO and Head of Global Strategy Office, VSPO, an e-sports tournament operator
· Paul Smith – MD, YouTube Music, APAC, Google
· Megan West – Director, Music Label Partnerships, Meta
· Sylvain Delange – MD APAC, Believe Music SEA
· Deborah Mei – Co-Founder & Partner, The Raine Group, an investment bank
· Eliah Seton – CEO, SoundCloud
· Troy Carter – CEO and Founder, Venice Music
· Paul J. Foster – CEO, Global Esports Federation
· Jonathan Dworkin – EVP, Digital Business Development & Strategy, Universal Music Group
· Cordell Broadus – Founder, Champ Medici Group (Snoop Dogg’s son) with Russell Simmons, Co-founder, Def Jam, a record label
· Dennis Perez – Digital Marketing, Media and Commerce (DMC) Lead, Unilever Beauty & Wellbeing Southeast Asia
· Nichol David – Founder, Nichol David Organisation, and the longest reigning World No. 1 squash player
· Bing Chen – Founder & CEO, Gold House, AU Holdings
· Alisha Outridge – Chief Technology & Product Officer, TuneCore
· Joseph Hadley – Global Head of Artist Partnerships and Audience, Spotify
· Kevin Foo – MD, RCA Greater China & Sony Music Taiwan
· Arica Ng – President, Asia Pacific, Warner Chappell Music
· Mark Chay – Executive Director, Community and Administration, Global Esports Federation
· Akshat Rathee – MD, NODWIN Gaming
· Prakash Somosundram – MD, Infront Pan-Asia
Music Matters Live will showcase some of the most promising emerging artists from the Asia Pacific region and beyond. It will feature 30 artists from 15 countries over six nights, from September 8th to 13th. Music Matters Live serves as a global stage representing the APAC music scene and creating opportunities for talented artists to gain recognition in this populous region.
The festival will begin on September 8th with Music Matters Live GPSS Weekender at Clarke Quay. This weekend event offers free live music to the public.
Once the All That Matters conference starts on September 11th, Music Matters Live will also host industry nights highlighting new artists from across the region. These include Warner Music Presents on September 12th at the Ground Theatre at *Scape, among others.
Learning Matters is back with two tracks – Music Matters Academy and Sport Matters Academy on September 11th and 12th, respectively.
All That Matters’ speakers and industry professionals will participate in sessions that are free for students and individuals interested in pursuing careers in the music and sports industries.
Details
The VIP Pass costs US$1,299 and grants access to three days of live content, a networking platform, VIP networking events, coffee breaks, and daily lunches. The Content Pass, priced at US$649, provides access to three days of live content and networking opportunities from September 11th to 13th. Visit www.allthatmatters.asia for the full schedule and ticketing details.
Follow @musicmatterstome on Instagram for Music Matters Live lineup updates and schedules.