Inspired by the power of friendship in My Little Pony, you too can harness that magic on LinkedIn to become a true social media star, standing out like a unicorn in a field of ordinary donkeys.

While many LinkedIn users prefer to connect only with people they know well, being more open to expanding your network can bring surprising advantages. Let’s explore how embracing a more generous approach to connections can significantly boost your LinkedIn presence. Forget about being overly cautious, it’s time to befriend those unfamiliar faces!

The Power of a Large LinkedIn Network

1. Gain Visibility as a “Most Viewed Connection”

Increasing your LinkedIn connections boosts your chances of appearing in the “most viewed connections” section of other users’ profiles.

While this might seem trivial at first, it can be quite beneficial. For example, I recently attended an industry event where two people recognized me solely from seeing me listed among their most viewed connections - even though we had never officially met!

2. Witness a Surge in Profile Views

Adding new connections often leads them to check out your profile. Embrace a more open approach to connecting, and watch your profile views skyrocket. I went from a handful of views to thousands per week!

For those wondering about the significance of profile views, it translates to increased visibility and attention - the essence of networking! This is particularly valuable when searching for a job.

3. Earn Endorsements Like a Pro

Another perk of expanding your network is the increase in endorsements you’ll receive. Endorsements are like badges of honor on LinkedIn, validating your skills. With a limited network, you have fewer people to endorse you.

Achieving an impressive 99+ endorsements for your skills requires a substantial network. Even as an expert in my field, I didn’t have many endorsements until I grew my network to over 10,000 connections. Now, I receive nearly 300 new endorsements every week!

4. Become a Connection Magnet

As you actively expand your network, you’ll notice a surge in connection requests from others. Your LinkedIn inbox will overflow! After implementing this strategy, I receive 100-300 requests weekly!

It seems I’ve become quite the popular figure, as if I’m the only one around rocking a stylish pair of pants.

5. Unleash Epic Engagement on Your Posts

With over 10,000 connections, my LinkedIn updates receive incredible engagement. What used to be a few likes here and there has transformed into 30 to 200 likes per post!

Once your posts start generating substantial engagement, LinkedIn’s algorithm takes notice, giving them greater visibility and further amplifying engagement. It’s a wonderful cycle!

6. Elevate Your Published Content

Becoming a LinkedIn influencer leads to significantly greater visibility for your published content.

This happens because LinkedIn notifies users when their connections publish content. A larger network translates to more notifications and ultimately, increased engagement – a dream for any content creator! This also boosts your chances of being featured on LinkedIn Pulse, which guarantees even wider reach.

My LinkedIn articles now receive between 1,000 and 55,000 views. A recent post garnered 183 likes, 168 comments, and a staggering 51,288 views! This is a stark contrast from a few months ago when I’d be lucky to get a handful of interactions.

7. Expand Your Social Media Reach

Engaging content on LinkedIn often gets shared on other platforms like Facebook, Twitter, and Google+. My successful LinkedIn posts always result in a noticeable increase in Twitter and Google+ followers.

8. Gain a Loyal Following

Many LinkedIn users who engage with my content decide to follow my profile. Followers are not official connections, but they’ve subscribed to my updates, providing another avenue for content promotion.

9. Drive Traffic to Your Website

High engagement on LinkedIn often translates into increased website traffic. By embracing a larger network, I’ve quadrupled traffic to my website in just a few weeks!

Potential Drawbacks of a Larger Network

While expanding your LinkedIn network offers significant benefits, it’s important to consider potential downsides:

• Increased Spam: A larger network might lead to more unsolicited messages. Be prepared to filter through spam and manage your inbox effectively.
• Connection Limit: LinkedIn caps connections at 30,000. With my current pace of connecting, I’ll reach this limit soon. This will require me to strategically prune my network and remove less valuable connections to make room for new ones.
• Implied Endorsement: When your connections connect with each other, your profile picture appears as a mutual connection. This could inadvertently imply an endorsement on your part, even if you barely know the person.

While there are drawbacks, the advantages of a larger, more diverse LinkedIn network far outweigh these concerns.

Start Expanding Your Network Today!

While some may frown upon a less restrictive approach to LinkedIn connections, it offers undeniable benefits for those willing to embrace it. It’s time to unlock the power of networking and watch your LinkedIn presence soar. Begin building your network today by shooting me a connection request today!