Embarking on something new is always a challenge. As a content marketer, planning a major event recently was, shall we say, outside my comfort zone. Thankfully, that’s where marketing templates come in handy.

Imagine starting from scratch and stumbling upon a template - a lifesaver! I rely heavily on these templates, especially working in the fast-paced world of startups. It’s hard to imagine how other marketers manage without them. So, if you’re eager to build something amazing without reinventing the wheel, look no further! We’ve got templates for projects big and small, many created by us, but we’ve also included a variety from other sources to keep things fresh. Dive in!

Marketing Templates: Your One-Stop Shop

• Marketing Plans
• Content Audits
• Website Audits
• Blogs
• Google Ads
• Facebook Ads
• Keyword Research
• Social Media
• Email Marketing
• Marketing Calendars
• Landing Pages
• Sales and Marketing
• Marketing Budgets

Free Marketing Plan Templates to Get You Started

• LOCALiQ’s Small Business Marketing Plan Template We’re proud of this template designed to help small businesses thrive.
• LOCALiQ’s Growth Strategy Template This template guides you through seven steps to craft a winning growth strategy.
• nexus-security’s SWOT Analysis Template This editable spreadsheet, paired with a fictional restaurant example, helps you create a comprehensive SWOT analysis.

• Monday.com’s Marketing Plan Template on InVision InVision offers a plethora of templates from well-known companies. This one from Monday.com is a personal favorite. While an InVision account (free to sign up!) is needed, it’s a valuable resource.
• AddThis’s Free Marketing Plan Template Their “ultimate” template and guide combo provides a roadmap for creating a marketing plan. It also includes downloadable templates and links to additional resources.

Content Marketing Templates: A Content Creator’s Dream

From titles and calendars to posts and research, these templates are a content marketer’s best friend. I constantly seek ways to improve my content, and these templates offer a wealth of knowledge and inspiration.

• nexus-security’s Case Study Template This post provides a dummy example, real-world examples, and a free Google Doc template to help you create compelling case studies.
• nexus-security’s 5 Tried-and-True Copywriting Formulas This resource explores five copywriting formulas—4Cs, PAS, AIDA, BAB—with examples and practical tips for implementation.
• nexus-security’s Mission Statement Template (+15 Examples) Learn the art of crafting a strong business mission statement with this guide. It includes various templates and 15 examples for inspiration.
• nexus-security’s 12 Review Request Templates Reviews are crucial for local search ranking. This resource offers tips, best practices, and 12 ready-to-use templates to encourage customers to share their feedback.
• nexus-security’s 4 Press Release Templates Learn how to write an effective press release in seven easy steps. This resource also includes templates for events, awards, new businesses, and product launches.
• nexus-security’s Editorial Calendar Template Streamline your content creation process with this handy Trello template, covering everything from ideation and creation to promotion.

Content Audit Templates for a Thorough Content Review

• nexus-security’s Content Audit Templates This post, crafted by spreadsheet aficionado Kristen, offers invaluable tips and tricks for conducting content audits. Prepare to be amazed by her organizational skills!

• nexus-security’s Website Audit Template This comprehensive website audit checklist is all you’ll ever need. Organized into six tabs, it allows for varying levels of depth. (Psst…you can also get a free and instant audit with our free website grader!)
• Curata’s Content Audit Template This template goes beyond the basics, providing a comprehensive overview of content audits, from tools to execution. It also guides you through identifying content gaps and building a new content strategy.

Blog Templates for Engaging Blog Posts

• nexus-security’s Irresistible Blog Post Titles & Examples AND Headline Templates. Ceillie provides a treasure trove of headline writing tips and examples to help you craft attention-grabbing headlines.

• **nexus-security’s 9 Blog Post Templates Guaranteed to Drive Traffic

  

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• Backlinko’s Proven Blog Post Templates Anything from Brian Dean is pure gold, and this template is no exception.

• Vital Dollar’s Blog Post Title Templates Say goodbye to headline struggles with over 200 blog post title templates from Vital Dollar. They’re a lifesaver for anyone who dreads writing headlines (like me!).

• CoSchedule’s 101 Catchy Blog Title Formulas Combined with CoSchedule’s 101 blog title formulas, you’ll have an endless supply of engaging headlines.

Website Audit Templates for a Website Checkup

• nexus-security’s Ultimate Website Audit Checklist (with an Epic Google Sheet Template) This comprehensive template has everything you need to give your website a thorough checkup.

Free Google Ads Templates for Effective Campaigns

Whether you’re new to paid search marketing or a seasoned pro, these templates will streamline your Google Ads campaigns.

• nexus-security’s 34 Killer Google Ads Templates With the changing landscape of Google Ads, finding effective templates can be a challenge. This resource provides ad copy examples for RSAs and more.
• nexus-security’s 7 Ready-Made Google Ads Headline Formulas These formulas, along with examples and shortcuts, simplify the process of writing compelling Google Ads copy.
• nexus-security’s Cost Data Import Template This free template helps you track advertising costs for all your channels—even those outside of Google—directly within Google Ads.
• Google Ads’ Template Ad Builder This template ad builder focuses specifically on TemplateAds. If you’re not already using them, this resource provides a valuable introduction.
• Zima Media’s Google Ads Template Zima Media offers helpful tips and tricks for crafting compelling Google Ads copy without the headache, making it perfect for beginners.

Free Facebook Ad Templates to Boost Your Social Presence

The world of Facebook Ads offers endless possibilities. These templates provide a starting point for creating impactful campaigns.

• nexus-security’s 7 Awesome Facebook Ad Examples This post dissects some of the most effective Facebook ad examples, highlighting their strengths and offering insights to make your ads more compelling.
• AdEspresso’s Facebook Ad Template AdEspresso provides 20 free Facebook ad templates for businesses of all kinds, plus 20 more downloadable options!
• Canva’s Free and customizable Facebook ad templates Canva is a lifesaver for Facebook ad design. With thousands of templates and images, it empowers anyone to create visually appealing ads.

Keyword Research Templates to Unlock Your Content’s Potential

Keywords form the foundation of your content, whether it’s paid ads or organic content. These templates complement free keyword research tools.

• LOCALiQ’s Local Keyword Research Template This versatile template acts as both a worksheet and a spreadsheet, guiding you through local keyword research and helping you organize your findings.
• Sheets for Marketers’ Keyword Research Templates Want to streamline keyword research? These Google Sheets templates automate the process, saving you time and effort.
• Neil Patel’s SEO Pack Neil Patel offers 21 SEO worksheet template packs, complete with expert advice to kickstart your SEO efforts.
• Backlinko’s Marketing Keyword Research Template This free template helps you streamline and organize your keyword research, ensuring a more efficient process.

Looking for high-converting keywords? Give our Free Keyword Tool a try!

Free Social Media Marketing Templates for a Strong Online Presence

Social media is constantly evolving. These templates help you stay ahead of the curve and create engaging social content. And don’t miss our Local Social Media Marketing Lab for a plethora of post ideas.

Instagram Templates: Up Your Instagram Game

From captivating visuals to engaging captions, these templates have your Instagram presence covered.

• LOCALiQ’s 80+ Instagram Captions This post offers over 80 Instagram caption ideas – a godsend for anyone who struggles with crafting the perfect caption (like me!).
  

  

• Adobe Sparks’ Free Editable Instagram Posts Adobe Spark Post offers professionally designed templates to jumpstart your creativity or allows you to create your own posts from scratch.

• Canva’s Free, customizable Instagram Post Templates Canva does it again! Their vast library of Instagram post templates makes design accessible to everyone, even non-designers.

• nexus-security’s Holiday & Christmas Social Media Post Templates Save time and effort with these customizable holiday and Christmas social media post templates. Don’t miss their Christmas Instagram caption templates either!

• Crello’s Instagram Templates Crello boasts an impressive and ever-growing collection of templates for various platforms, including Instagram. Find inspiration, create stunning visuals, and watch your engagement soar.

Influencer Outreach Templates: Connect With Influencers Effectively

Reaching out to influencers requires a tailored approach. These templates ensure your emails stand out.

• Upfluence’s Influencer Outreach Email Template Upfluence, a leader in influencer marketing, offers valuable insights and templates to personalize and optimize your outreach efforts.
• Flowrite’s Influencer Outreach Emails This resource provides best practices, examples, and easy-to-copy templates for crafting effective influencer outreach emails.

Free Email Marketing Templates to Enhance Your Email Campaigns

Even seasoned email marketers can benefit from these templates, especially those who don’t specialize in it (like me!).

Email Subject Line Templates That Get Your Emails Opened

• nexus-security’s 34 Email Subject Lines to Increase Open Rates This post explores nine effective email subject line styles to boost open rates, complete with 34 adaptable examples.
• LOCALiQ’s 40 Great Email Subject Lines These tips and examples will help you craft attention-grabbing subject lines, regardless of your industry.

Marketing Email Templates for Engaging Campaigns

• LOCALiQ’s 34 Small Business Email Examples and Templates LOCALiQ’s comprehensive list of 34 email templates provides ample options to customize and test.
• nexus-security’s Holiday Customer Appreciation Email Templates Go beyond generic holiday greetings with these heartfelt customer appreciation email templates. Don’t miss their Valentine’s Day email templates either!
• nexus-security’s 18 Promotional Email Examples Explore 18 examples and learn valuable tips for writing compelling promotional emails that resonate with your audience.

Email Newsletter Templates to Keep Readers Engaged

• nexus-security’s 75+ Creative Newsletter Name Ideas & Examples Make your newsletter stand out with a catchy name. This resource offers 75+ ideas and examples to spark your creativity.
• LOCALiQ’s 75+ Newsletter Ideas & Examples for Every Month of the Year Say goodbye to monthly newsletter idea struggles with these inspiring ideas and examples.
• MailChimp’s 100+ Email and Newsletter Templates Mailchimp users can access a wealth of best practices and design inspiration with these email newsletter templates.
• Venngage’s 65+ Email Newsletter Templates Venngage offers over 65 templates and design tips to help you create visually appealing email newsletters.

Email Signature Templates That Make a Lasting Impression

• nexus-security’s 7 Brilliant Email Signatures Explore the latest email signature trends and learn how to create your own with these inspiring examples.
• Mysignature.io’s Email Signature Examples My Signature, specializing in email signatures, provides a range of impressive examples.
• HubSpot’s Email Signature Template Generator This free email signature generator is a valuable tool for creating professional and attention-grabbing signatures.

Networking Email Templates to Expand Your Professional Circle

• nexus-security’s 9 Networking Email Templates This resource provides 27 email subject line examples and nine ready-to-use templates to help you build valuable connections.
• The Muse’s 4 Networking Email Templates to Use The Muse, a trusted source for career advice, offers four excellent networking email templates.
• Career Contessa’s Networking Templates Career Contessa provides a back-to-basics approach to networking with these effective email templates.

Free Marketing Calendar Templates to Stay Organized

Planning and organization are crucial for marketing success. These calendar templates simplify the process.

• LOCALiQ’s Ultimate Marketing Planning Template This resource provides monthly marketing calendar templates and a year’s worth of event, promotion, and social media ideas to fuel your creativity.

• SmartSheet’s Free Email Marketing Calendar Template SmartSheet offers 15 free email marketing calendar templates – a rarity! These comprehensive templates include everything you need to manage your email campaigns effectively.
• Hootsuite’s Social Media Calendar Templates Hootsuite, a social media scheduling powerhouse, offers 20 excellent social media calendar templates to streamline your social media efforts.
• Airtable’s Content Calendar Template Airtable’s project management tools and templates are a game-changer for organizing content and collaborating with teams.
• CoSchedule’s Content Calendar Template CoSchedule guides you through building, populating, and managing a content calendar, making life easier for your marketing team.
• Notion Everything’s Content Calendar Notion Everything’s crowd-sourced templates, including those for content calendars, are incredibly versatile and user-friendly.

Landing Page Templates for High-Converting Pages

• nexus-security’s 9 Landing Page Templates nexus-security has curated a collection of landing page templates from over nine sources to help you boost conversions.
• nexus-security’s 5 High-Converting Landing Page Headline Formulas Master the art of writing compelling landing page headlines with these formulas, real-world examples, and practical tips.
• Unbounce’s 100+ High-Converting Landing Page Templates Unbounce, known for its landing page expertise, offers over 100 templates to drive traffic and conversions.

Free Sales Forecast Templates for Accurate Projections

Sales forecasts are essential for businesses to project future sales and make informed decisions. These templates simplify the process.

• nexus-security’s Sales Forecast Templates nexus-security has handpicked nine of the best sales forecast templates, saving you time and effort.
• LOCALiQ’s Sales Funnel Template This comprehensive sales funnel template provides everything you need, along with insights into the importance of sales funnels.
• Fit Small Business’s Sales Forecast Templates for Small Businesses Fit Small Business offers 15 templates designed for various business use cases, making it easy to find the perfect fit for your needs.

Free Marketing Budget Templates to Keep Spending in Check

Managing your marketing budget is crucial. These templates help you stay organized and track your spending effectively.

• Smartsheet’s 12 Free Budget Templates SmartSheet’s intuitive spreadsheet templates make budgeting a breeze, and they even offer a free Google Sheets template.
• GanttPro’s Downloadable Budget Template This downloadable marketing budget template simplifies the process of managing marketing projects and tracking expenses.
• Pipefy’s Marketing Budget Template Pipefy’s free, shareable template is ideal for marketing freelancers and agencies working with clients.

More Free Marketing Templates: Because You Can Never Have Enough

A few more gems to explore:

• Canva’s Library of marketing Presentation Templates Canva’s extensive library of presentation templates is invaluable for securing budgets, pitching ideas, and planning marketing strategies.
• Moo’s Business card templates Moo’s integrated platform and templates make designing and ordering professional business cards a breeze.

Know of any other marketing templates that deserve a spot on this list? Let us know!