The internet is full of quotes, often paired with generic images like sunsets or fields of flowers.

Original image by Mike Olbinski Photography A Canadian research team recently found a correlation between enjoying these quotes and lower intelligence levels. This discovery was published in a study called, “On the reception and detection of pseudo-profound bullshit,” a title more captivating than most academic papers. These bite-sized pieces of wisdom, while cliché, are some of the most shared content on social media (we all have that friend). But what about quotes about social media – on social media itself? How very meta. I delved into the internet’s depths (or rather, gave it a quick scroll) to find these gems about everyone’s favorite platforms. Some are humorous takes on how social media has changed our lives (or not), others offer insightful data that could be useful for those considering paid social media marketing, and some are just plain unique. The common thread? Social media, of course.

Quotes About Facebook

1. “’I get a 100% open rate,’ said nobody ever. All the more reason to place Facebook ads targeting your own email list.” – Mari Smith, social media expert «CLICK TO TWEET THIS!»

2. “We are already noticing that mobile users tend to be more active daily than desktop users when it comes to engagement. They are more likely to use Facebook six or seven days a week.” – Mark Zuckerberg, Founder, Facebook 3. “Plenty of research, ours included, shows that the actions or words of your real-life friends have an impact on you online. However, this doesn’t apply to online acquaintances. Typically, people have around 106 Facebook friends, but only five or six true friends.” – Nicholas A. Christakis, sociologist and physician 4. “It’s important to note that companies are using social media for far more than just chatting with customers on Facebook. Sales teams use it to cultivate leads and finalize deals. HR posts job openings and screens candidates. Community and support teams utilize sophisticated listening tools to analyze networks, blogs, and forums.” Ryan Holmes, Internet entrepreneur 5. “The only thing worse than a social media addict who panics if they haven’t updated their page in the last 10 seconds is the person (usually a dude) who arrogantly refuses to use Facebook. You know, the same dinosaur who waited until, like, 2002 to get a cell phone.” – Andrea Lavinthal, author 6. “Consider what people are doing on Facebook right now. They stay in touch with loved ones, but they also create an online persona and identity, which is essentially their personal brand. They connect with their target audience. It’s almost a disadvantage to not be on it at this point.” – Mark Zuckerberg, Founder, Facebook «CLICK TO TWEET THIS!» 7. “Facebook is not your friend; it’s a surveillance system.” Richard Stallman, programmer, activist, Founder, GNU Project and the Free Software Foundation

Quotes About Twitter

8. “My Twitter feed is 99% links, with the remaining 1% split between me replying and…well, 1% of a large number is still significant.” – Guy Kawasaki, author, speaker, entrepreneur 9. “The concept of Twitter stemmed from my experience working in dispatch since I was 15. I was surrounded by taxi cabs and firetrucks broadcasting their location and current activities.” – Jack Dorsey, cofounder and CEO, Twitter 10. “The most effective way to authentically engage with your audience on Twitter is to completely avoid using the terms ‘engage,’ ‘honestly,’ or ‘marketplace.’” – Jeffrey Zeldman, Founder, A List Apart magazine, web entrepreneur

11. “Twitter isn’t a technological tool, it’s an ongoing dialogue – and it’s happening whether you participate or not.” – Charlene Li, author «CLICK TO TWEET THIS!» 12. “If you have a spare 5 minutes, Twitter is an excellent way to occupy 35.” – Matt Cutts, software engineer and former head of Google’s web spam team 13. “Gaining 100,000 followers on Instagram and 5,000 on Twitter seems to make everyone think they’re a celebrity.” – Meek Mill, hip-hop artist 14. “I tweet, therefore my entire existence has been reduced to 140-character fragments of real-time happenings, pre-packaged bits of wisdom, and, well, expletives.” Neil Gaiman, author

Quotes About LinkedIn

15. “Being active on LinkedIn is the best way to subtly get noticed without directly asking for attention.” – Bobby Darnell, Business Development, S&ME 16. “One of LinkedIn’s best features is that it’s not your typical networking event. There’s no pressure of wearing a name tag, approaching strangers, and making awkward small talk. LinkedIn offers pressure-free networking.” – Melanie Pinola, author 17. “Like all things marketing, it starts with targeting the right demographic. Building your reputation among cyclists won’t do you any good if you’re trying to engage those in the automotive industry.” – Vincent H. Clarke, author 18. “Sponsored Updates continues to experience rapid growth, becoming our fastest-growing product. It’s now the key driver of our Marketing Solutions growth. We are constantly impressed by how quickly Sponsored Updates has expanded, consistently surpassing our expectations.” – Steve Sordello, Chief Financial Officer, LinkedIn 19. “My vision, my goal, is to see every professional worldwide on a platform like LinkedIn.” – Reid Hoffman, CEO, LinkedIn

20. “Being part of LinkedIn groups is beneficial. You’re 70% more likely to secure a meeting with someone on an unplanned sales call if you mention a shared LinkedIn group.” – Amanda Johns Vaden, Senior Partner, Southwestern Consulting 21. “Engage in relevant conversations where the right people discuss pertinent topics.” – Wayne Breitbearth, Sigma Web Marketing

Quotes about Social Media

22. “Brands are no longer defined by what companies tell consumers; they are defined by what consumers share with each other.” – Scott Cook, Founder, Intuit

23. “Thriving companies on social media operate less like traditional advertisers and more like entertainment companies, publishers, or even party planners.” – Erik Qualman, author 24. “LinkedIn is for maintaining professional connections. Facebook is for reconnecting with people from your past. Twitter is for establishing new connections with those who pique your interest.” – Anonymous 25. “I recently considered deleting my Facebook account and switching to Twitter, but I realized it’s not that simple. Facebook has become that one ex I’m no longer fond of but hesitate to break up with because I’ve invested so much time in the relationship.” Manasa Rao Saarloos, author 26. “In today’s digital age of apps, social media, and, well, let’s be honest, clueless friends, it’s practically impossible to avoid spoilers. When a character dies, it blows up on Twitter, becomes the top story on Facebook, and then there’s Reddit and Tumblr, which just transform into an unfiltered memorial service of memes. This happens constantly with sports scores too. But here’s a real kicker - I once received a notification from the BBC News app informing me of a character’s death in a show I was watching! News alerts should be reserved for impending natural disasters, not ruining my entire afternoon.” – Dan Howell, British vlogger and radio personality 27. “Social media is not simply a cog in the marketing machine; it’s evolving into the framework upon which entire marketing campaigns are constructed.” Ryan Lilly, author

28. “It seems everyone is living their lives for an audience. People do things just to brag about them later. I’ve never understood that whole social media thing. I always have other things I’d rather be doing – fixing things around the house, for example. But who wants to hear about that?” – Karl Pilkington, actor, author, radio producer, Idiot Abroad