When choosing a platform to check out physician reviews, popular options like Google and Healthgrades usually come to mind.

Data source However, a multitude of other websites exist where patients can discover your healthcare practice and post reviews. Identifying and utilizing these platforms effectively can significantly enhance your online presence. Nevertheless, the extensive range of choices can make selecting the ideal platforms for your healthcare business seem overwhelming. If you’re looking for the best review site for doctors, we’ve got you covered! This comprehensive list of physician review platforms will guide you. Additionally, we’ll provide valuable tips on maintaining optimal healthcare business listings.

Table of contents

• What are doctor review sites?
• Why are doctor review sites important for healthcare businesses?
• 14 top doctor review sites
• How to optimize your healthcare review listings

What are doctor review sites?

Websites dedicated to healthcare and physician reviews function as online directories. They compile and present your practice’s information and patient feedback, simplifying the process for individuals seeking new healthcare providers. When you market your healthcare business on these sites, you can emphasize important details such as:

• The name and location of your practice
• Your phone number
• Link to your practice’s website
• Photos of your practice
• Patient testimonials and reviews
• Specialties and services offered by your practice
• Appointment scheduling options
• Insurance plans accepted by your practice
• And more Healthcare listings and review sites essentially bridge the gap between your website’s information, patient feedback, and a wider online presence for your practice.

Why doctor review sites matter for your healthcare business

Prospective patients can gain a holistic understanding of your practice’s offerings when they come across your listing on a doctor review site. Furthermore, listing your practice on these platforms facilitates the accumulation of reviews—a pivotal aspect of success for any healthcare provider. Most individuals rely on doctor review sites to find their next healthcare professional. In fact, 71% of patients prioritize online reviews in their search for a new physician. Here are two compelling statistics highlighting the significance of listing your healthcare business on doctor review platforms:

• 93% of individuals are swayed by online information found on business directory listings.
• 90% of patients rely on healthcare listing websites to evaluate physicians. Evidently, integrating your healthcare business into doctor review sites and directories isn’t just beneficial, it’s essential.

14 doctor review sites for healthcare businesses

We’ve established the significance of healthcare listings and doctor review sites. Now, let’s explore the specific platforms you should prioritize. Here’s a rundown of the leading doctor review sites for your practice:

1. Vitals

Vitals is a platform that specializes in business listings for high-demand practices, including dentistry, OB-GYN, primary care, dermatology, psychiatry, and optometry. Its diverse search options, including suggestions and filters for location, condition, specialty, procedure, or physician name, make it easy for users to find healthcare providers.

Claiming your healthcare business profile on Vitals is straightforward, thanks to their simplified form:

2. Healthgrades

Healthgrades sets itself apart by emphasizing provider reputation over basic business information, though it allows for essential details like address and contact information. Users can refine their search based on their specific healthcare needs or criteria, making it a valuable resource for informed decision-making.

3. ZocDoc

While 43% of patients express willingness to venture out-of-network for highly-rated providers, insurance coverage remains a significant consideration for many. ZocDoc caters to this by enabling users to filter practices based on their insurance carrier and plan. If showcasing your practice’s accepted insurance plans is a priority, this platform is an excellent choice.

4. Yelp

When discussing local business listings, Yelp is a prominent name. By claim your Yelp business listing, you increase the chances of local patients finding your practice. Its interactive map features and diverse filtering options empower potential patients to refine searches effectively.

5. Google Business Profile

Google Business Profile is an indispensable tool for healthcare practices aiming to secure a prominent position on Google platforms like Maps and Search. Verifying your Google Business Profile unlocks numerous opportunities to craft a comprehensive listing, including creating Google Business Profile posts, showcasing before-and-after photos, providing a detailed business description, and much more.

6. RateMDs

If your practice isn’t on RateMDs yet, your competitors likely are! With over 1.7 million providers already leveraging this platform, listing your practice on RateMDs is a strategic move.

7. Doctor.com

Doctor.com has become a trusted resource for both patients and healthcare professionals. If your practice specializes in niche market, Doctor.com offers a wide range of categories to choose from, ensuring potential patients can easily find your specific services.

8. Real Patient Ratings

Addressing concerns about review authenticity, Real Patient Ratings sets itself apart by verifying all reviews before they appear on your healthcare business’s listing. Furthermore, it caters to both short-term procedures and long-term care solutions, specializing in fields like cosmetic surgery.

9. Facebook

Your most valuable doctor review platform might be closer than you think – on Facebook! Beyond regular running Facebook Ads and organic posts, consider your Facebook business page as a central hub for users to access information and leave reviews.

10. Instagram

Instagram’s prominence as a healthcare listing resource is rapidly increasing. Recent years have seen the addition of features like location-based business searches and user reviews. Optimize your healthcare business’s Instagram profile by prominently displaying your practice name and address in your handle and bio. Consider incorporating direct booking options for added convenience.

Source

11. Apple Business Connect

Apple Business Connect serves as Apple’s dedicated platform for healthcare businesses. It facilitates the seamless display of essential information across Apple applications like Maps.

12. Judy’s Book

Given the paramount importance of patient ratings and reviews, Judy’s Book is an excellent choice for practices focused on leveraging social proof. With its diverse range of healthcare categories and location-based search function, Judy’s Book can effectively connect you with local patients.

13. Waze

While securing an appointment is crucial, ensuring patients arrive on time is equally important. Waze pulls data from Google Business Profile, so keeping your Google listing updated is vital. However, you can always report a fix for a map issue to further optimize patient convenience.

14. CitySearch

CitySearch offers a straightforward approach to listing your healthcare practice. Simply provide basic business details, highlight any specialties, and watch patient reviews come in.

4 ways to optimize your doctor review sites

Implement these strategies to optimize your healthcare business listings across various platforms:

1. Regularly check your listings for accuracy

Did you know that 50% of business owners have encountered inaccurate information on their online listings? Moreover, 68% of consumers would disengage with a local business due to incorrect details in online directories. Avoid common SEO and listing mistakes by implementing a routine of checking your doctor review site listings. Using an online tool, such as the LocaliQ Free Business Listings Grader, to efficiently check all your listings at once is a great place to start.

2. Ask for reviews (and respond to them)

A higher volume of reviews on your doctor review sites typically translates to greater visibility and credibility. While it’s not always feasible to request a review after each appointment, encourage feedback through email marketing, social media, and even QR code marketing. Patients who are prompted to provide feedback are statistically up to three times more likely to leave an online review. We delve into more methods of requesting reviews here. Remember to respond to each review—positive and bad reviews—as they arrive. 66% of individuals consider it important for healthcare providers to publicly address online reviews (while adhering to HIPAA regulations, of course). Allocating time for consistent review responses can significantly impact your online reputation.

An example of a healthcare business thoughtfully addressing a negative review.

3. Include a unique value proposition

Most doctor review sites provide dedicated sections for additional information. Utilize this space to highlight your practice’s unique value propositions in your business description. Communicating what sets your practice apart can help you resonate with and attract new patients.

4. Include photos when applicable

Visuals are powerful tools for capturing attention. Including photos of your practice, team, and even satisfied patients (with their consent) can humanize your business and make it more relatable.

The second listing stands out more than the one above it thanks to the inclusion of a headshot.

Leverage doctor review sites for your healthcare business today

The healthcare landscape presents unique challenges, including intense competition, advertising constraints, and ever-changing patient expectations. Doctor review sites provide a cost-effective marketing solution by promoting your practice (often for free). For expert assistance in identifying and optimizing the best doctor review sites, see how our solutions can be an invaluable resource. As a reminder, here is the list of doctor review sites where your healthcare business should be listed:

1. Vitals
2. Healthgrades
3. ZocDoc
4. Yelp
5. Google Business Profile
6. RateMDs
7. Doctor.com
8. Real Patient Ratings
9. Facebook
10. Instagram
11. Apple Business Connect
12. Judy’s Book
13. Waze
14. CitySearch